OBJECTIVE: In May 2025, Window Nation wanted to revamp one of the sizzle reel on their partner’s (Dave Logan) page that introduces the company to potential customers. IDENTIFYING OBSTACLES: A key challenge of this video was that the company lack footages that can be used to create the sizzle reel. Therefore, I have decided to…

OBJECTIVE: In November 2025, Window Nation began preparations for a new market launch scheduled for February 2026. The expansion targeted three distinct regions: North Jersey, Westchester County, and Long Island. The goal of the launch campaign was to introduce Window Nation to these markets while differentiating the brand from established competitors. IDENTIFYING OBSTACLES: A key…